Movie Theater Games

Here's my next brilliant idea: movie theaters are losing money, but people are looking for new ways to play video games and socialize.

How hard would it be to create multi-player games playable from all seats in a movie theater on the screen before a game starts? Or, dare I suggest, even turn one theater in a cinema-plex over to full-time massive gaming?

They wouldn't even have to be online, although they could be. Think about a game of 100 versus 100 in some other theater. Charge per hour, per day, per month. Make guilds, have ads, sell pop-corn. Etc..

More people can play in a movie theater than can fit around my TV screen.

While we're at it, how come arcades (what's left of them) aren't doing this? Is anyone?

Yehuda