Friday, September 28, 2007

Pitch your games to Hasbro, Mattel, and other companies at Chi-Tag

Mike Hirtle from Hasbro and Dave Okada from Mattel will meet with inventors one-on-one for 15 minutes each for 2 hours at the Chicago Toy and Game fair (Chi-Tag) this November 16 - 18, according to Mary Couzin of Discover Games. The meetings will be during the Ask the Expert panel on Saturday following the Inventor Forum.

Here's Chi-Tag's schedule, for those of you planning to be in the area:

Chi-Tag Awards
Best in Show Toy and Best in Show Game voted on by Fair attendees
Teacher’s Choice for Best in Show
Golden Game Award to teachers using games in the classroom and in the school. Co-sponsored by Jax Games.
Young Inventor Challenge Winner
WorldBee Geography Bee Winner

November 16th

Noon - 2 pm – Ask an Expert, free
Sign up for free 15 minute sessions with Tracy Dudkiewicz, Richard Gottlieb, Peggy Brown, Bob deGrace, Matt Nuccio, Matt Forbeck and more to come.

Richard Gottlieb, Author, Consultant, and Playthings Columnist
Tracy Dudkiewicz, President of TAP Marketing (PR and marketing)
Peggy Brown, Peggy Brown Consulting (packaging, colors, copy and development)
Bob deGrace, President of FRV Group (printer)
Matt Nuccio – Partner of Design Edge (graphics and design)
Matt Forneck - President of Full Moon Enterprises (veteran freelance author and game designer)

2 pm to 6 pm – Free Exhibitor Workshop
Knucklebones Lounge – Joe Jones, Publisher of Knucklebones, Moderator
Richard Gottlieb – topics from his latest book, Ambassador to Wal-Mart.
Tracy Dudkiewicz, President, TAP Marketing - What’s Your Marketing Mix? How to Use PR, Advertising and Promotion without Breaking the Bank!
Peggy Brown, Peggy Brown Consulting - Package Design, Trend Colors, Copywriting and Product Development.
Bob deGrace, President FRV Group – Printing, What You Need to Know.
FRV Group sponsoring snacks and refreshments.

6 pm - Exhibitor Pizza Eat-n-Greet

November 17th

9 am Star Wars Character Breakfast open to public
$25/adult and $15/child – Federation Toys is sponsor

7:30 am Inventor Forum, $45, free to exhibitors
7:30 am breakfast sponsored by DeLano

8:00 Forum – Hasbro and Mattel – What do they want?
Tim Walsh – moderator - Play Entrepreneur
Mike Hirtle – Global Head of Product Acquisition and Inventor Relations at Hasbro
Jeffrey Breslow – Co-Founder of BMT (Big Monster Toy)
Dave Okada – Vice President Inventor Relations at Mattel

9:45 break

10 am Forum – Self-Production and Licensing – What do you need to know?
Tim Walsh - moderator - Play Entrepreneur
Howard Jay Fleischer – President of RoyaltyPros Licensing
Richard Gottlieb - Author, Playthings Columnist and President of Richard Gottlieb and Associates
Arne Lauwers – President of Lauwers Games from Belgium

11:45 end

11 am HL Games Event - TBA

1 pm – 3 pm – Ask an Expert, free
Sign up for free 15 minute sessions with Mike Hirtle, Dave Okada, Tracy Dudkiewicz, Richard Gottlieb, Peggy Brown, Bob deGrace, Matt Nuccio, Matt Forbeck and more to come.

Speaker’s Luncheon – Lunch for all Speakers of Forums (all days)

12 pm Boy Scouts on Stage for Merit Badge

1 pm Giant Loteria Mix Game sponsored by Dulcelandia on Stage

1 pm – 6 pm - Games in Education Forum, Free with fair admission ticket
Science Fusion sponsoring refreshments and snacks

As an Approved Illinois CPDU Provider, this Forum will provide professional development seminars on how and why to use games in the curriculum. Professional educators, parent educators, administrators, and future educators are all invited to attend. Topics include but are not limited to:

- Why games are good for the brain
- How to evaluate games for their educational potential
- How others are integrating games into their educational programs
- How to differentiate instruction using games
- How games evolve to match developmental levels from early childhood to adulthood
- Practical exercise in evaluating and using games in the curriculum

Presenters include experts and educators from HL Games, High Content Games, Learning Resources, Educational Insights, and the National-Louis University Center for the Gifted. (This schedule is tentative and subject to change until finalized in September.)

4 pm – Young Inventor Forum – Girl Scouts, Boy Scouts and Young Inventors
Mike Hirtle – Global Head of Product Acquisition and Inventor Relations at Hasbro

10 am – 6 pm All Day Events, Free with Admission Ticket
Young Inventors’ Challenge
Game Club HQ
Kapla Tournaments – Relay Race, Tallest Tower and Tree Toppling

6 pm - Night at Essen, Free with General Admission Ticket
A Night at Essen features hot new games direct from the world famous Essen Game Fair sponsored by Rio Grande Games.

November 18th 2007

Reaching the Latino Market, $45, free to exhibitors

7:30 am breakfast

8:00 am Forum begins
Carina – Latino Radio and TV personality and author of Carina’s Annual Ten Best Toys and Games
Hector Fabregas - Univision
Sharmilla Fowler - Phoenix Multicultural

Marketing to Hispanics is different than marketing to the general population. They buy different and for different reasons depending on their level of acculturation. If you want to break into the fastest growing, largest and youngest market in the U.S. who adore their children, you should attend.

10 am How to Protect Your Idea, Free
James Michael Faier, MPP, MBA, JD
Registered Patent Attorney
Faier & Faier

Speaker’s Luncheon – Lunch for all Speakers of Forums (all days)

12:30 – 1:30 Radio Disney on Stage

1 pm – 3 pm – Ask an Expert, free
Sign up for free 15 minute sessions with Tracy Dudkiewicz, Richard Gottlieb, Peggy Brown, Bob deGrace, Matt Nuccio, Matt Forbeck and more to come.

2 – 4 pm WorldBee – Geography Challenge sponsored by American Express Travel
Students in grades 4 – 8 compete to win travel vouchers, games and other prizes in this geography based “Scholar’s Challenge.” Complete rules of participation and registration information forthcoming. Grand prize $1500 travel voucher from American Express Travel.

2 – 4 pm Retailer Roundtable covering large chains, independents and home-shopping
$25/person, free to exhibitors
Moderated by Tracy Dudkiewicz - President of TAP Marketing
Brandi Field - Buyer for Go! the Game Store and Calendar Club
Gordon B Lugauer - 'the' Board Game Barrister
Bob Circosta - The Billion Dollar Man
More panelists to be announced

5 pm Young Inventor Winner Announced on Stage

10 am – 6 pm All Day Events, Free with Admission Ticket
Young Inventors’ Challenge
Game Club HQ
Kapla Tournaments – Relay Race, Tallest Tower and Tree Toppling
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